Neotype LM02 Type C Gold PVD

The visual approach for this project was grounded in precision and observation.

Rather than elevating the watch through dramatic lighting or cinematic staging, the imagery focuses on revealing construction quality through close inspection. Angles, lighting and framing were chosen to allow materials, tolerances and surface transitions to speak for themselves - reflecting the watch as it is, not as something it is trying to become.

A series of tight close-ups was used to examine the LM02's case architecture and Gold PVD finish.

The goal was not to create visual drama, but to demonstrate consistency: clean transitions between brushed and blasted surfaces, even coating behaviour, and well-defined edges. By keeping lighting controlled and repeatable, small details - crown geometry, pusher integration and bezel alignment - remain readable without being overstated. The result is an honest representation of manufacturing quality at close range.

These frames introduce subtle compositional elements and deeper tonal separation, allowing the watch to be presented in a more elevated context.

Importantly, this shift is achieved without altering the fundamental lighting logic.

This visual study positions the Neotype LM02 Type C as a well-executed microbrand chronograph, defined by careful construction, coherent design and honest finishing.

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